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About 1 hour

Outsmart the competition this holiday season

Join our experts to discover data-driven tactics to boost performance during Black Friday, Cyber Monday, and the holiday rush. Learn how to apply smart bidding, leverage audience insights, and sustain results throughout the busiest shopping weeks of the year.

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Hosted by

Mhammed El Gouchi
Senior Programmatic Consultant @Programmads
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Sophie Sior
Head of Media @Programmads
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About this event

The holiday season is the most competitive time of the year and standing out requires more than just bigger budgets. In this session, our experts will share practical strategies to help you maximize performance during Black Friday, Cyber Monday and the critical year-end period.

Key takeaways include:

  • How to apply advanced bidding techniques to capture high-value traffic
  • How to leverage audience insights to reach shoppers at the right moment
  • How to optimize campaigns for sustained impact throughout the peak season

Designed for marketers aiming to boost conversions, increase visibility or protect market share. This webinar will equip you with actionable tactics to deliver stronger results during the busiest shopping weeks of the year.

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