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About 1 hour

Unlock smarter decisions with Amazon Marketing Cloud (AMC)

Learn how advanced brands use Amazon Marketing Cloud (AMC) to unlock full-funnel insights, prove media impact, and drive performance at scale. This expert-led webinar will show you how to turn AMC data into strategic growth levers.

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Hosted by

Andrea Hobson
Senior Programmatic Consultant @Programmads
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Kristine Roke
Web Metrics Consultant @Programmads
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About this event

Amazon Marketing Cloud (AMC) has become an indispensable tool for advertisers seeking deeper insights and more precise control over their media strategies. In this live webinar, our experts Kristine Roke and Andrea Hobson will guide you through how Amazon Marketing Cloud can transform the way you measure and optimize campaigns.

With AMC, you gain access to privacy-safe, granular insights that go beyond standard reporting - enabling you to:

  • Understand the full customer journey across Amazon Ads
  • Identify incremental media value and uncover hidden opportunities
  • Build custom audiences for targeted, high-impact campaigns
  • Allocate budget more effectively with data-driven investment decisions
  • Build stronger, future-proof measurement strategies

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