Google Marketing Platform shipped a dense second half, and the releases do not all behave the same way. This session takes every H2 update on DV360 and CM360 and sorts it into three categories: what is already live in your account, what is waiting for a configuration, and what is worth testing before Q4 closes and 2027 planning starts.
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Release notes tell you what launched. They rarely tell you what it means for your setup. Some updates apply by default and show up in your reporting before anyone notices. Others stay dormant until someone opens the settings. Telling the two apart is the difference between a clean quarter and a report nobody can explain.
In this session, Andrea Hobson goes through the H2 2026 releases on DV360 and CM360 one by one and says what to do with each.
You will learn:
This session is designed for programmatic traders, ad ops specialists, media buyers and measurement teams working in DV360 and CM360 every day.
Don't miss a thing! Receive the replay link directly in your inbox and watch the webinar at your own pace.
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