Programmatic in-housing

Are you looking for full control, transparency and data ownership when it comes to your digital marketing? Depending on your specific situation, we can advise on the best in-housing model to meet your expectations. We provide tools, people and processes.

Find more information on FUSION by Programmads HERE

Platform licensing

Are you looking to acquire programmatic platform access? We partner with Google Marketing Platform and Amazon Adtech to provide you with access to the most powerful programmatic platforms at competitive rates. We set up and configure your environment, we help you onboard and we connect it with your existing Madtech infrastructure to allow for seamless activation.

Data management services

Do you need help in capturing, connecting, analyzing or activating your data? Count on us to maximize the impact on your most important business metrics, by building the most secure data pipelines. We are Google Big Query experts, however we also feel comfortable working in Microsoft Azure – or Amazon Web Services cloud environments.

Web analytics services

With a clearly defined measurement plan, you can make smarter decisions about how you use your media data to optimize your marketing strategy. We provide a range of services to help you get a better understanding of your websites and applications.

Services include (but not limited to):

• Data layer configuration
• Universal Analytics to GA4 transition
• GA4 privacy and compliancy configuration
• Reporting Use case set up
• Backfill historical GA data

Platform training

Count on us to increase the skills and the knowledge of your internal marketing team. Our training sessions help your team members maximize their skillset and become knowledge experts to increase their value to your business and help drive growth. We can provide hands-on platform training as well as strategic knowledge sessions around hot industry topics (GA4, Cookieless, Programmatic Marketing, Media Mix Modeling, etc).