Senior Programmatic Expert

Programmads is active in the advertising technology industry. As an official Google & Doubleclick partner, we focus on consulting and reselling Google & Doubleclick products from full-service management to self-service access.

We provide expertise and vision in a world where marketing and technology are unified as one.
Our service: Consulting, Technical Setup, Audit, Training & Staffing, Dynamic creatives, Data and Audience Management, Tracking & Attribution.

Role:

We are looking for a Senior Programmatic Expert that has proven experience and for who DSP’s, Ad Exchanges and rest of the programmatic landscape don’t hold any secrets. You will manage programmatic campaigns on many channels (display, video, audio…) and you will be in charge of all phases of campaigns (recommendation, set-up, follow-up, reporting and next steps).

Your Skills:

  • You have more than 2 years of programmatic experience on either sell-side or buy-side through a: media agency, agency trading desk, demand side platform or programmatic technology company.
  • You have strong analytical thinking abilities, problem-solving mindset.
  • You are fluent in Dutch and French with a good knowledge of English.
  • You organized with attention to detail
  • You must be an independent thinker and highly creative in digital media buying and optimization.
  • You have in depth experience with media planning and digital strategy

Your Responsibilities:

  • Create media plans for clients based on their business objectives and challenges
  • Define long term cross-channel digital strategies for clients
  • Manage programmatic campaign budgets and objectives
  • Analyze performance reports and advise next steps
  • Traffick creatives from ad server to DSP
  • Be a Guarantor of results in terms of KPIs and spends
  • Detect problems/opportunities in the accounts
  • Detect opportunities for growth of turnover
  • Prepare budget recommendations
  • Complete certification

What will make the difference

  • Strong and deep interest in the programmatic landscape/challenges in the industry.
  • Proven affinity with DSP’s and ad servers.
  • Wide and practical knowledge of tools used in digital marketing (Tag Manager, Analytics…).
  • Strong knowledge of the full DoubleClick Suite is a huge plus.
  • Strong experience in translating media plans into buying strategies and tactics